Text reading 'brixx' with a curved underline and a small dot above the 'i' on a black background.

X

NATIVA Blockchain logo in black and grey text.

For more than 60 years, Britax Römer has been dedicated to one simple mission: protecting what matters most – your children. As parents ourselves, we understand the care, responsibility, and love that go into every journey. That’s why we design and build premium car seats, strollers, and travel systems that reflect an innovative, forward-thinking mindset — always putting you and your family first. We stay true to who we are: authentic, genuine, and fully committed to doing the right thing. Safety isn’t just a requirement for us — it’s a promise. From the earliest product idea to the continuous, rigorous testing we apply throughout development, we work tirelessly to give families complete peace of mind. Over the years, our award-winning products and industry firsts have helped set new standards across the child mobility space. And as we look ahead, we’re equally committed to acting responsibly — using more sustainable, long-lasting materials and improving how we manufacture our products. Trusted by millions of parents around the world, Britax Römer continues to create safe, intuitive, and high-quality products that support families in their everyday lives — today and for generations to come.

Brand
Romer
Brand website

A flock of sheep standing in a field with some green trees in the background during daytime.

FARMS

1/4

PRODUCT

NATIVA™ Merino Wool

FARM

Uruguay

The wool is sourced from farms in Uruguay, a country defined by open landscapes and rolling grasslands. Rural life remains deeply connected to simplicity, community, and a strong respect for the land

Multiple large balls of white yarn on shelves in a store or warehouse.

COMBING MILL

2/4

PRODUCT

NATIVA™ Merino Wool Top

Chargeurs Lanas Trinidad

NAME

Uruguay

LOCATION

Spools of white thread are arranged on a manufacturing machine in a factory setting.

SPINNING MILL

3/4

PRODUCT

NATIVA™ Wool Yarn

NAME

XINAO

LOCATION

China

Close-up of a seamstress's hands sewing beige fabric with a needle and orange thimble in a well-lit workshop.

MANUFACTURING

4/4

PRODUCT

Fabric manufacturing

NAME

Zhangjiagang Hexin Textile Co., Ltd.

LOCATION

China

A happy couple is smiling and looking into a beige baby stroller with a sleeping baby, outdoors in a green park with tall grass and trees.
A woman and a young girl sitting on a blanket outdoors, smiling and playing with a stuffed animal. There are picnic items and food around them, with trees and greenery in the background.