As part of our ongoing efforts to further develop sustainability along the supply chain, we are introducing our NATIVARegen™ Program in Patagonia, Argentina. 





Our Regenerative Agriculture Program is a robust system with a triple impact, one based on scientific research and backed by data. It protects the land by bettering its soil quality, safeguards the animals by ensuring their healthy keeping, and supports farmers and local communities by improving their livelihoods. These multidisciplinary efforts also result in greater water quality and increased CO2 capturing levels.

Our certified farms in Patagonia are inmersed in a unique landcsape that originates from the Atlantic Ocean and extends all the way to the rocky desert, passing through  lakes and endless extensions of meadows – and sheep are perfectly suited to thrive in this vast array of climates. 

NATIVARegen™ aims to imitate what nature does so well - create balanced ecosystems where all beings, big and small, can thrive. This restores hope in a system in which animals, plants and people can work together to thrive, and invites brands to be part of a change that feels as urgent as relevant.
 

Brands committed to using NATIVARegen™  wool for their garments will take part in the program’s implementation, supporting farmers and claiming a double NATIVA™ + RWS certification that guarantees sustainable practices from farm to finished garment.

Read more about our Regnerative wool Program here.